REVIEW · TOWER OF LONDON & THE CROWN JEWELS
The London Pass®: 100+ Things To Do – Includes Tower Bridge
London can feel like a lot, fast. This pass is basically your shortcut to stacking big sights, plus a long menu of smaller stops. You pay one flat fee, then use the Go City app to redeem digital credits for a mix of landmark entries, museums, gardens, tours, and even a few London oddities.
I like the value angle because the list clearly targets the big hitters people actually travel for, including London Eye, Tower Bridge, Tower of London, Westminster Abbey, and St Paul’s Cathedral. I also like that the pass nudges you beyond the usual clumps, like adding a Thames ride with Uber Boat by Thames Clippers and balancing indoor icons with outdoor spaces such as Royal Botanic Gardens, Kew.
My one caution: this is not a set-it-and-forget-it ticket. Several top attractions need advanced reservations, and if you end up stuck with ticket sync or planning delays, you can lose the exact time you bought the pass to save.
In This Review
- Key highlights if you want to plan smarter
- The real value: when the London Pass is worth $135.75
- Go City app setup: how you avoid losing hours on day one
- Skyline day: London Eye, The Shard, and Tower Bridge
- The Thames connection: Uber Boat by Thames Clippers and river expectations
- Royal London essentials: Tower of London, Westminster Abbey, St Paul’s
- Royal residences and palace galleries: Kensington, Buckingham-area, Windsor, Hampton Court
- Gardens and astronomy: Kew and Greenwich timekeeping
- Museums for every brain: big classics plus left-field favorites
- Sports, arenas, and hands-on play: where reservations can bite
- Movie-night energy, live venues, and themed tours
- Fortifications, uniforms, and big towers beyond the obvious
- Food for thought: how I would structure your days
- Should you book the London Pass?
- FAQ
- What is included with the London Pass?
- Do I need reservations for every attraction?
- How long is the London Pass valid?
- Can I visit each attraction more than once?
- Where does the experience start and end?
- Is food and drinks included?
- How much is the pass?
Key highlights if you want to plan smarter

- 100+ choices, one price so you can build a route instead of booking everything separately
- London Eye and The View from The Shard included, but both require reservations
- Thames Clippers credits give you a flexible, hop-on travel day along the river
- A mix of famous and quirky stops, from Freud’s house to the Fan Museum
- Reservations and timing matter for several popular attractions and tours
Tower entry and the Jewel House queue
- London: Tower Bridge Entry Ticket
★ 4.7 · 15,560 reviews - Tower of London and Crown Jewels Exhibition Ticket
★ 4.5 · 6,677 reviews - London: Westminster to Tower Bridge River Thames Cruise
★ 4.5 · 6,127 reviews
The real value: when the London Pass is worth $135.75

Let’s talk numbers in a practical way. A pass price like $135.75 only feels like a win if you actually use it like a planner, not like a lottery ticket. The pass covers admission to a huge set of attractions over 1 to 10 days, and your credits are loaded based on the duration you choose. If you book ahead for the reservation-required icons, you can often “buy” yourself time by cutting down on separate ticket logistics and creating a route you can follow.
The best part is not just that you get access. It’s that you get options for different moods. One day might be cathedrals and royal buildings. Another might be planet time at Royal Observatory Greenwich or hands-on science at the Science Museum. This helps you avoid the classic London trap of choosing only the nearest famous spots and then realizing you’ve missed half your trip.
If you are the type who likes to wander freely and decide last minute, you might still have fun. But you will likely feel the pressure of reservations and fixed opening times more than someone who plans a few days in advance.
Go City app setup: how you avoid losing hours on day one
Your pass is available immediately after order confirmation, and you sync it in the Go City app by hitting Get ticket. That sounds simple, but in real life the stress usually comes from two places: syncing and timing. Some activities require advanced reservations, and the app is where you check what to do next.
Here’s my advice. Treat the first hour of your trip as admin time. Before you leave your hotel, make sure your pass is visible in the app, and check which stops you must reserve. Also have a plan for London transit stress. If you do not know the system yet, build in buffer time between far-apart sights. Even a great pass can fail if you’re sprinting across town.
And one more practical note from the broader experience of pass users: people sometimes get tripped up by ticket access when buying through certain third-party channels. If you want the smoothest experience, buy directly with the pass provider when possible, and keep your confirmation details handy.
Skyline day: London Eye, The Shard, and Tower Bridge

If you want views that feel like London’s best advertisement, you’re hitting them here.
London Eye (Stop 1) is an architectural icon at 135 metres high with 32 glass pods for the boroughs. The big catch is reservation-required entry, so plan this early. Once you’re up, it’s the kind of ride where the time passes quickly and the city looks newly organized from above.
The View from The Shard (Stop 4) is London’s highest viewing platform. It’s also reservation-required, and your pass only allows daytime visits with the last bookable slot listed as 5:15PM. You get both the indoor viewing gallery and the open-air Skydeck on the 72nd floor, plus a panoramic guide and four digital photos. If your group cares about photos, this is a strong pick.
Tower Bridge (Stop 8) is the classic photo stop that still delivers even if you’ve seen it in a hundred films. It’s been crossing the Thames since 1894, and with the pass you get admission without having to treat it like a separate ticket mission.
One drawback to remember: on rainy days, queues can get long at outdoor-ish landmarks like Tower Bridge. If weather turns, you might need a more flexible plan for that day.
Tickets and passes that cover more of the city
The Thames connection: Uber Boat by Thames Clippers and river expectations

The pass includes Uber Boat by Thames Clippers at Greenwich Pier (Stop 3). This matters because it changes how you move. Thames water routes can cut travel stress, and the river service stops at well-known landmarks roughly every 20 minutes, making hop-on exploring easier.
Redeeming your credits gives you an unlimited use pass for one day, called River Roamer, so you can ride, hop off, and come back without buying multiple tickets.
But keep expectations realistic. Some people find that it feels more like a water taxi circuit than a guided sightseeing cruise, with announcements that are not always super informative. So use it as transport plus views, not as a replacement for a proper narration tour.
If you want to add historic Thames flavor, you can pair this day with Cutty Sark (Stop 70), the last surviving tea clipper, and Golden Hinde (Stop 27), a reconstruction of Sir Francis Drake’s ship where you can walk underneath the hull.
Royal London essentials: Tower of London, Westminster Abbey, St Paul’s

This is the heart of the classic London list.
Tower of London (Stop 2) is one of the world’s most famous fortresses, and it has served as palace, prison, armoury, and even a zoo. The pass gives you admission, and you’ll want a good chunk of time because it’s layered and easy to keep getting pulled deeper into details.
Westminster Abbey (Stop 5) is a UNESCO World Heritage Site, and it’s famous for a reason. With a 1-hour time slot, it’s a solid add if you’re also doing nearby sights.
St Paul’s Cathedral (Stop 7) is built by Sir Christopher Wren as part of the rebuilding after the 1666 Great Fire, with the cathedral you see today built from 1675 to 1710. It’s near the Thames, so you can combine it with river viewpoints or a bridge walk.
One planning tip: these sights bunch around the same central area, so they are great for minimizing travel time. If you’re building a first-timer route, this cluster can anchor your first day.
Royal residences and palace galleries: Kensington, Buckingham-area, Windsor, Hampton Court

London Pass is strong if you like royalty and architecture.
Kensington Palace (Stop 9) is a royal home since the 17th century and official residence for the Duke and Duchess of Cambridge. This is reservation-required, so don’t treat it like a casual drop-in. Follow the included guide for the entry process.
The King’s Gallery (Stop 26) is a changing exhibition space at Buckingham Palace with works from the Royal collection. If you want a more manageable palace-style visit, this can fit nicely with nearby central stops.
Windsor Castle (Stop 17) is the classic day trip outside London, built after the Norman invasion in the 11th century. It’s included here with admission, and it’s a great counterweight to the city’s pace.
Hampton Court Palace (Stop 12) brings King Henry VIII into the picture. This one is also reservation-required, and the pass includes the 3-hour allocation to make it a real visit rather than a quick peek.
Eltham Palace and Gardens (Stop 35) is a different kind of royal site, linked to monarchy figures from the 1300s and even associated with a young Henry VIII. Reservation-required, which tells you it’s popular and may need planning to avoid wasted time.
Gardens and astronomy: Kew and Greenwich timekeeping

If your route includes at least one calm, outdoor, or curiosity-based stop, you’ll enjoy the day more.
Royal Botanic Gardens, Kew (Stop 13) is UNESCO World Heritage and one of London’s best-known garden escapes. It’s reservation-required, so schedule it like you would a museum block.
Royal Observatory Greenwich (Stop 14) is pure science-meets-history. You’ll explore Greenwich Mean Time and the Prime Meridian, plus Flamsteed House and the original astronomers’ apartments. With its 1.5-hour pace, it works well between busier sights.
Ranger’s House (Stop 45) at Greenwich Park is elegant and connects to the Meridian Line running through its grounds. Reservation-required, so again, this is not a leave-it-late kind of stop.
Chelsea Physic Garden (Stop 37) is the kind of place people recommend when you ask for a quieter London garden. It was founded in 1673 and is still focused on research into thousands of species.
If you want a canal-and-planet combo, Jason’s Trip (Stop 39) is an original Regent’s Canal tour with an authentic 108-year-old canal boat. That’s a great way to see a different side of London without needing a long transport plan.
Museums for every brain: big classics plus left-field favorites

One reason people like city passes is that they stop you from getting stuck paying for one ticket at a time. This one goes further by mixing huge museums with smaller, personality-filled visits.
The British Museum (Stop 69) is where you go for the heavy hitters of human history, with 2 million years on display and a phone audio guide you can use independently with a VoxCity host meeting you at Russell Square.
Natural History Museum (Stop 68) is 2 hours that can easily fly by for families and adults alike.
Science Museum (Stop 30) is also a big draw and includes the IMAX Theatre. This activity is reservation-required, so treat it like a planned block and not a walk-in.
National Maritime Museum (Stop 57) is a must if you like ships and sea stories. It’s the largest maritime museum in the world, and 2 hours feels about right if you want to move beyond the first room.
Royal Air Force Museum London (Stop 52) brings aviation history with fine exhibitions on aircraft and aviation.
London Transport Museum (Stop 22) connects transport to how modern London grew, and it’s a strong choice if your group likes practical, hands-on thinking.
London Zoo (Stop 15) sits in Regent’s Park and is a classic 3-hour family-friendly stop.
Now for the quieter, fun, slightly left-field picks that make your days feel more human:
Freud Museum (Stop 21) is one of London’s most atmospheric museum visits. It includes Freud’s study, his original psychoanalytic couch, and over 2,000 antiquities, plus memories of Anna Freud. If you want something different from the usual palace and museum circuit, this is it.
Charles Dickens Museum (Stop 32) has over 100,000 items from personal pieces to artwork and manuscripts. Last admission is listed as 4PM, so schedule earlier rather than later.
London Transport and Postal Museum cluster gets you two angles on city life: Postal Museum (Stop 33) explores communication history and includes Mail Rail and a Great Train Robbery story line. It’s reservation-required.
London Canal Museum (Stop 55) tells the story of canals from industrial transport to modern leisure.
London Museum of Water & Steam (Stop 56) focuses on water supply history and even has working steam engines and a narrow gauge railway every weekend, plus interactive exhibits and a Splashzone.
Garden Museum (Stop 59) is short and focused if you like plants, planning, and the way gardens reflect how London developed.
Guildhall Art Gallery (Stop 60) spans works from 1670 to the present, including portraits and paintings documenting London’s dramatic story. You also get a complimentary guide when you redeem your pass for credits.
For modern art, pop-culture art, and hands-on shows:
Frameless (Stop 65) is an immersive art experience spread across four themed galleries, with big-name artists named in the program.
Moco Museum London (Stop 71) is contemporary art with works by artists such as Warhol, Banksy, Basquiat, Kusama, Haring, and more. You also get a Moco gift bag included with your visit.
Estorick Collection of Modern Italian Art (Stop 41) focuses on early 20th-century Italian art.
Keats House (Stop 43) is for Romantic poet John Keats, with interactive exhibits and a program of tours and poetry performances.
If you like odd museum themes:
The Fan Museum (Stop 44) is housed in restored grade II listed buildings and makes fans feel like a serious art and design object.
The Cartoon Museum (Stop 46) covers the history of British cartoons from the 18th century onward.
Museum of Brands, London (Stop 47) tracks brands and packaging decade by decade.
Museum Of Brands plus Foundling Museum (Stop 51) makes for a psychologically interesting contrast. The Foundling Museum tells the story of the Foundling Hospital and the care of around 25,000 children.
And for a faith-and-fact change of pace:
BAPS Shri Swaminarayan Mandir Neasden Temple (Stop 50) is the largest Hindu temple outside India and features large dioramas and panels that guide you through a discovery journey.
Sports, arenas, and hands-on play: where reservations can bite
Sports venues are great add-ons because they let you feel the city’s modern energy.
Kia Oval (Stop 24) is cricket history and other big sports moments. This one is reservation-required, so plan it if it matters to your group.
Emirates Stadium (Stop 28) includes access to the Arsenal museum as part of the self-guided tour.
Allianz Stadium Twickenham (Stop 29) is rugby union central, and includes the World Rugby Museum.
Tottenham Hotspur Stadium Tour (Stop 67) gives you the chance to step onto the pitch.
Chelsea FC Museum & Tours (Stop 34) is reservation-required and focuses on tours inside the stadium including changing rooms.
If your group wants something active without being athletic:
London Bicycle Tour Company (Stop 25) has two options, a guided bike tour at sunset or bike rental. Bike hires can be redeemed from 9:30AM, and the sunset bike tour needs advanced reservations.
London Zoo already covers the animal side, but if you want play on a different level:
Swingers City (Stop 61) and Swingers West End (Stop 62) are nine-hole mini golf. They are only available on your pass on Tuesdays, Wednesdays, and Sundays before 5PM.
QUEENS skate dine bowl (Stop 36) adds skating, bowling lanes, and an arcade. It is reservation-required.
Chessington World of Adventures Resort (Stop 64) is outside London and has rides for different ages. Reservations are required here too, so it’s best for travelers who already know they want a theme-park day.
Movie-night energy, live venues, and themed tours
If you like entertainment stops that feel less museum-like, this pass has options.
Madame Tussauds London (Stop 10) includes zones featuring famous figures and a Royal Palace Experience. This is reservation-required.
Royal Albert Hall (Stop 11) is one of the most prestigious historic buildings and includes a reservation-required entry.
Curzon Mayfair (Stop 31), Curzon Soho (Stop 38), and Curzon Bloomsbury (Stop 42) are all cinema stops with special events and refurbished screens. They are included with 2 hours each.
Curzon Mayfair and Curzon Bloomsbury are a good fit if you want a low-effort evening plan on a day when your feet are tired.
Royal Air Force Museum is not entertainment, but Brit Icon Tours (Stop 53) is. It offers themed walking tours such as Doctor Who, Harry Potter, James Bond, Sherlock Holmes, The Crown, and others. This is reservation-required, so again, make it a deliberate booking.
Fortifications, uniforms, and big towers beyond the obvious
London is full of military and ceremony stops that can be surprisingly interesting.
The Guards Museum (Stop 18) is unique because it was not originally intended for public view.
The Household Cavalry Museum (Stop 19) is different from many military museums, with a behind-the-scenes look and a way to view into the working stables.
The Monument to the Great Fire of London (Stop 20) is both a memorial and a viewpoint. It’s a great hour if you want a skyline look tied to a specific London story.
Jewel Tower (Stop 63) is reservation-required and ties into Edward III and the King’s personal treasures.
And if you want to add a more modern kind of craft and city life:
Fuller’s Brewery Shop & Tours (Stop 66) includes a guided tour and tasting session, but it is reservation-required.
Food for thought: how I would structure your days
A pass like this works best if you plan by geography. Build around clusters, then plug in reservation-only highlights.
A good simple formula:
1) Pick one skyline or major view day, London Eye or The Shard.
2) Add one central historic day, Tower of London plus Westminster Abbey, or St Paul’s plus nearby stops.
3) Add one outside-London day trip if you want it, Windsor Castle or Hampton Court Palace.
4) Fill the gaps with museums or smaller ticket blocks so you do not burn time traveling.
Also, start early and pace yourself. One strong theme from real pass experiences is that it pays off when you come back late, meaning you use your time efficiently rather than treating each day as one attraction and then wandering. And keep some cash handy for food because not all places take cards.
Should you book the London Pass?
Buy it if you are a first-time visitor, you want multiple major attractions without buying a separate ticket for each, and you are willing to do a bit of planning in the Go City app. If your must-dos include London Eye, The Shard, Tower of London, Westminster Abbey, St Paul’s, or Kew, the pass can make your trip feel organized rather than chaotic.
Skip or scale back if you dislike reservations and you hate planning. If you know your travel style is last minute and you expect to walk in everywhere, this pass may feel like extra work. Also consider buying directly and confirming your pass is synced in the app early, because ticket access problems can wipe out the value fast.
Bottom line: this pass is a great deal when you build a route and reserve the big windows. It’s frustrating when you treat it like a flexible walk-up ticket. If you match your itinerary to how the pass is designed, it can turn London’s highlights into a smooth, one-price plan.
FAQ
What is included with the London Pass?
Your pass includes digital credits for admission to 100+ activities over 1 to 10 days, plus access to the Go City app and a digital guide.
Do I need reservations for every attraction?
Not every stop, but some activities require advanced reservations. You should check the Go City app or digital guidebook for which ones need booking.
How long is the London Pass valid?
The London Pass is valid for 1 year from the date of purchase, and once activated on your first attraction visit, it remains valid for the number of consecutive calendar days purchased.
Can I visit each attraction more than once?
No. Each attraction can only be visited once.
Where does the experience start and end?
It starts in London, UK, and ends back at the meeting point.
Is food and drinks included?
Food and drinks are not included unless an attraction specifically states otherwise.
How much is the pass?
The price shown is $135.75 per person.
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